A company dedicated to electronic security for various structures. We had to create a brand that is easy to recognise in the clutter of competition and a website to portray entire product-service offer, where the prospective clients can find everything.
The product-service portfolio of VST was huge. So for the website, www.vstelectrosecurity.com, we decided to divide it by where the products are used. That is: in 5 most common building structures (Bungalows, Residential Complexes, Corporate Spaces, Commercial Complexes and Public Spaces: City) where electronic security is profusely used. And made this cool illustration representing a city of India to make it easy for user to navigate through the site and find the products apt for their requirement. The identity is simple focusing on the security.
Discipline: Information Architecture, Brand Strategy, Logo, Website structure & design, Illustration, Art Direction.
Sector: Electronic Security, B-to-B
Region: India